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As new products and appliances came on the market, manufacturers promoted them by offering cookbooks illustrating and emphasizing how much they simplified and improved cooking. Often free, the booklets were sometimes attached to the product, or were available by coupon.
This cookbook presented some of Mrs. Palmer's favourite recipes, as commended by women throughout Canada and the United States. It also assured cooks of the value of Armour's Extract of Beef for all culinary and household purposes.
This early title advertised the quality and nutrition of Five Roses flour, as ground by the Lake of the Woods Milling Company.